Tag: SEM

Search Engine Optimization is no longer just a buzzword--it's a science. And it's critical for your website to be found.

Unfortunately, SEO is as entrenched with myths and untrue rumours as the internet in its early days. Even today, it's easy to find poorly repeated material spread around the web full of false information. To make matters more esoteric still, major search engines such as Google guard their frequently-changing algorithms with a careful eye, releasing only the need-to-know information to the public as they see fit.

Nevertheless, there are best practices for SEO--practices that make a difference when done correctly. Here's 5 lesser-known elements that affect your search engine ranking--for better or worse.

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